Noelle woke up this morning very excited. Why? Well, today she was going to eat Cocoa Puffs for breakfast! She had seen an ad for them while watching Disney Junior earlier this week and it spoke to her. (Aside: when did Disney Junior start airing commercials? That was one of the things I liked best about it and Nick Jr - no paid advertising. Assholes.) She's not a cereal eater, in fact, both of them usually have French toast sticks for breakfast unless there are pancakes. Which I rarely make except for dinner so frozen French toast sticks it is! I don't get this; I grew up eating cereal and to this day it is my preferred breakfast food but hey, it's not my stomach so whatever.
For her though, this was going to be awesome. It was chocolate! It would make the milk chocolaty! It would be the greatest thing since Monster High dolls and Star Wars all rolled into one! Breakfast as we knew it would be revolutionized! She took the first spoonful with great gusto and then...huh. There wasn't much going on. Sure, it's dark brown and the milk was turning an alarming shade of brown/grey but...where was the awesomeness? Where was the flavor she had been promised? For the love of god people, WHERE WAS THE CHOCOLATE?!
She ate about half the amount in her bowl when she turned to me and asked if she could be excused, she was done.
"Wasn't as good as you thought it was going to be, huh?"
She shook her head no.
"It's okay honey, that is what commercials are designed to do: make something or an experience so appealing that you just have to have it. It's called marketing and it's everywhere."
She got down from the table and went to play, a little sadder but hopefully a little bit wiser.
Me on the other hand? Well, let's just say that I already know what I'm eating for breakfast tomorrow.